When people think about IPTV solutions, they tend to associate them with personal recreational use. However, not only can businesses take advantage of this technology, but they also stand to derive cost savings and improve efficiency in several key areas.
Understanding IPTV
Traditionally, TV services are provided through satellite, coaxial, and other similar methods. With IPTV, a network, such as the internet, can provide live or prerecorded streams to desired sources. It’s done over a secure channel, and provided that a stable network connection exists, the reliability factor is quite high.
Sessions can come in the form of streams, video on demand (VOD), Interactive TV, and other broadcasting methods. These can be used in various contexts, such as in the professional environment of the business world.
How This Concept Ties into Your Business Needs
IPTV solutions provide you with a live streaming solution to deliver various kinds of audio and video content to designated endpoints. Depending on your needs, video streaming platforms can reach single or groups of employees in a pre-rendered or even an interactive format.
Your company gets to control costs, as the implementation does not require a host of expensive hardware. You’re buying into a SaaS offering, which means the back-end systems and operations are managed by your provider. There’s typically a service level agreement to indicate the expected uptime. All you need to worry about is logging into the platform and supplying content.
This convenient OTT platform means that corporate events, training, and even meetings can take advantage of IPTV. Additionally, you can remove some of the barriers associated with other methods of providing similar content.
A well-designed IPTV solution can facilitate various platforms with equal graphical and audio fidelity. So, while some employees may use a desktop or laptop to access the content, those who wish to do so with their mobile devices are free to make that choice.
It’s not hard to see how the boundaries start to fade away when IPTV comes into the mix. Did someone miss the meeting? Save the recording of your live stream and place it in a shared accessible space in the cloud, allowing everyone to get caught up on demand.
Even TV broadcasts can be facilitated in this manner. As always, you can control the content and its associated access restrictions from one convenient interface. Of course, you choose which users can set these restrictions.
Remember also that integrations form a big part of how most software systems work today. Chances are you have existing pieces of software that can enhance or be enhanced by IPTV solutions. For example, if you’re going to be using it for streaming meetings, perhaps there is an integration with your calendar platform, allowing everyone to automatically be reminded when the meeting time is on the horizon.
Of course, security is always a concern. IPTV transmissions are completed over a secure and encrypted Channel, which minimizes your risk of data leaks. You can even further exercise control over features, such as accepted access locations, for even tighter security.
In conclusion, IPTV is a great solution for your business. Providing live or prerecorded streams, you can easily control cost, content and video fidelity. You can even record your live streams and save to the cloud. Also, IPTV ensures your content stays secure in an environment that you can create.
Stacy Chabotkova, digital marketing manager at Setplex, where it is possible to build or upgrade to a state-of-the-art IPTV / OTT solution that is future-proof, and delivers a superior user experience across all major platforms.
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